• ITV History
• Mission
• Vision
• Executives
  • Donald Barrett,
         Founder & President
  • Robert A. Maihos,
         Vice President
  • Shauna Favalora,
         Executive Assistant to      Vice President
  • Steve Paris,
        Executive Vice President
  • Michael Sciucco Esq.,     General Counsel
  • Brad Tuttle,
        Chief Operating Officer
  • Matt Ribaudo, VP of
        Campaign Development &     Production
  • Erin Gallagher, VP of
        Human Resources
  • Catherine Ratcliffe, VP
        of Customer Satisfaction
  • Geoff Gorewitz,
        Director of Quality     Control
  • Dru Martin, Director of
        Video & Campaign     Production
• Careers
  • Career Opportunities
• Facilities
• Directions

Donald Barrett, Founder and President

"ITV is the only true, full service, turnkey infomercial provider in America."

An unprecedented industry leader
With his tremendously successful, comprehensive and integrated DRTV system, Barrett has created a niche in the Direct Response market. Always keeping quality at the forefront, his company has gained an excellent reputation for rolling out high quality and reputable products. As a result, the ITV customer base is exploding, and ITV customers call again and again to order from him.

His unique interview format shows pique viewer-interest, and allow the guest to explain his/her story and the science behind the product. Barrett's experience in DRTV coupled with his extensive knowledge of the DRTV audience makes for a winning show. He has a true talent for asking the questions everyone wants to know, and his genuine and observant questions reflect the interests of the consumer.

An integrated DR solution
Working as a pizza chef and an independent nutritional distributor just six short years ago, Barrett put his big dream into action. He wanted to create a comprehensive and integrated Direct Response solution as a way for independent inventors to effectively market their products. A huge proponent of living a healthy lifestyle, Barrett chose to only market products and services that "positively impact people.™" Barrett knew that the only way to effectively manage a campaign in the fast paced DR industry was to bring everything in house. The result of his hard work is ITV, the only true, full service, turnkey infomercial provider in America.

Founder, President and Chairman, Donald Barrett is a dynamic 31 year old who is driven by a passion and energy that is electrifying to everyone in his contact. Charismatic and motivational, Barrett has fostered an atmosphere of loyalty and dedication throughout ITV, and in turn, has a company of talented and driven team players who know how to effectively implement Barrett's dream. He continues to lead this history making company into new and exciting markets and realms of opportunity.

Moving forward
As the ITV family of products, services and companies grows, Barrett's sphere of influence is also expanding, and he is moving rapidly to develop the realm of ITV's business and charitable ventures. Barrett is not only a skilled entrepreneur, but an influential leader in his community. He is a long time sponsor of the American Red Cross, an active member of the Advisory Board for the Beverly National Bank, speaks regularly at local High Schools, and is an enthusiastic and talented athlete on the ITV Flag Football, Softball, and Tennis Teams. Barrett actively endorses a balanced and healthy lifestyle and promotes a message inline with ITV's mission; he does not use or condone the use of prescription or non-prescription drugs.

He is also spearheading exciting new direct selling opportunities that, for the first time in history, marry the power of Direct Response television with incredible home-based income opportunities. With this new program, ITV Ventures, distributors will sell quality, life-changing products through a business-building opportunity that will revolutionize the industry of home based businesses.

Sharp, savvy and observant, Barrett has a gift for keeping his eye on the big picture. He knows what he likes when he sees it - and will not settle for anything less. With Barrett and his killer DR instincts at the helm, ITV is headed into exciting new territory.