Matt Ribaudo, Vice President of Campaign Development & Production

"To me, the most rewarding aspect of the job is guiding a client's product or idea - essentially their hopes and dreams - from its infant stages of development all the way up to a multi-million dollar direct response marketing campaign."

Matt Ribaudo is an integral part of ITV's turnkey success. As Vice President of Campaign Development and Production, Matt oversees three crucial departments: Client Support Services, Television and Campaign Production, and Campaign Management.

After studying Business Management and Marketing in college, Matt enjoyed a successful career for a major U.S. specialty retailer. At 23, Matt was the youngest District Manager in company history and as a Point Manager, he played a crucial role in the growth of this company; he personally oversaw the openings of eight new stores throughout New England.

Matt joined ITV in May of 2004 as a Sales Manager and quickly established himself as a results-driven, self-motivated producer. Having guided his sales team to the top of the ITV Sales Charts for six consecutive months on two major campaigns, Matt set the precedent for how an ITV sales team should be run. Matt went on to pen a 30-page manual, How to Turn Your Sales Team into a Guaranteed Winner!, which is now used as the blueprint at ITV for managing a sales team.

Based on this success, Matt was promoted to Director of Product Development in November 2005, and transitioned into his current position of Vice President of Campaign Development and Production in March of 2006. From pre-production to rollout, Matt works tirelessly to implement strategies that maximize every element of an ITV campaign. His innovative ideas are always aimed toward boosting the bottom line and ensuring every campaign reaches its full potential. Matt builds and keeps good rapport with ITV's clients and makes himself available 24 hours a day - 7 days a week to review campaign developments with these clients.


Re: 20/20 Brain Power Campaign


"With Matt Ribaudo and ITVing my campaign, I know every possibility for success will be exhausted. There is no one else in the industry I would rather have in charge of my product."
~ John Arnold
CEO 20.20 Brainpower
Take the ITV Tour

Want to see what total info- mercial marketing is? Get the inside view, now!

Click here to take the tour.
Your Product On Our Show

Do you have a life-changing product to market?

Online Questionaire
Featured Success Story

SeaVegg FlexProtex®
Read more about this overnight DR sensation!

Read our Featured Story
Latest News